Architect a event-driven Feed Generation Engine

Last updated: December 16, 2025

Quick Overview

Design a event-driven feed generation system that handles millions of requests. Discuss trade-offs in consistency, availability, and performance.

Roblox
System Design
Product Manager
Roblox
December 16, 2025
Product Manager
Onsite
System Design
Medium

7

3

797 solved


Design a event-driven feed generation system that handles millions of requests. Discuss trade-offs in consistency, availability, and performance.

This is a common system design question asked during Onsite at Roblox. The interviewer expects you to demonstrate your ability to design large-scale distributed systems, make well-reasoned trade-offs, and communicate your thought process clearly. Roblox values engineers who can think about scalability from day one.

What the Interviewer Expects
  • Systematically gather requirements and estimate capacity (QPS, storage, bandwidth)
  • Design a scalable architecture with clear component responsibilities
  • Make well-reasoned database and caching decisions with trade-off analysis
  • Address consistency vs availability trade-offs specific to the use case
  • Discuss partitioning strategy, replication, and data modeling
  • Cover failure handling, monitoring, and alerting strategies
Key Topics to Cover
Database selection and data modeling
Load balancing and horizontal scaling
Caching strategies (local, distributed, CDN)
Requirements gathering and capacity estimation
Consistency models and replication
How to Approach This
  1. Start by clarifying functional and non-functional requirements with the interviewer.
  2. Estimate the scale: QPS, storage, bandwidth. This drives your design decisions.
  3. Draw a high-level architecture first, then deep dive into 1-2 critical components.
  4. Discuss trade-offs explicitly (e.g., consistency vs availability, SQL vs NoSQL).
  5. Address failure scenarios, monitoring, and how the system handles 10x traffic spikes.
Possible Follow-up Questions
  • How would you handle schema migrations with zero downtime?
  • How do you ensure data consistency across multiple services?
  • How would you handle a region-wide outage?
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Sample Answer
Requirements Clarification

Before diving into the architecture, clarify the scope with the interviewer. For event-driven Feed Generation Engine, key functional requirements incl...

Capacity Estimation

Estimate the scale to drive design decisions. Assume 100M DAU with an average of 10 actions per user per day = 1B requests/day ~ 12K QPS average, ~36K...


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