Build a distributed URL Shortening Pipeline

Last updated: November 26, 2025

Quick Overview

Design a distributed url shortening system that handles millions of requests. Discuss trade-offs in consistency, availability, and performance.

Datadog
System Design
Software Engineer
Datadog
November 26, 2025
Software Engineer
System Design Round
System Design
Easy

177

5

3,122 solved


Design a distributed url shortening system that handles millions of requests. Discuss trade-offs in consistency, availability, and performance.

This is a common system design question asked during System Design Round at Datadog. The interviewer expects you to demonstrate your ability to design large-scale distributed systems, make well-reasoned trade-offs, and communicate your thought process clearly. Datadog values engineers who can think about scalability from day one.

What the Interviewer Expects
  • Clearly define functional and non-functional requirements
  • Propose a reasonable high-level architecture with core components
  • Choose appropriate data storage solutions with basic justification
  • Discuss basic scaling strategies (horizontal scaling, caching)
  • Identify potential bottlenecks and suggest simple solutions
Key Topics to Cover
Load balancing and horizontal scaling
High-level architecture and component design
Requirements gathering and capacity estimation
Failure handling and fault tolerance
How to Approach This
  1. Start by clarifying functional and non-functional requirements with the interviewer.
  2. Estimate the scale: QPS, storage, bandwidth. This drives your design decisions.
  3. Draw a high-level architecture first, then deep dive into 1-2 critical components.
  4. Discuss trade-offs explicitly (e.g., consistency vs availability, SQL vs NoSQL).
  5. Address failure scenarios, monitoring, and how the system handles 10x traffic spikes.
Possible Follow-up Questions
  • How would you handle schema migrations with zero downtime?
  • What monitoring and alerting would you set up on day one?
  • How would you handle a region-wide outage?
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Sample Answer
Requirements
  • Functional Requirements:
    1. Shorten URL: Users should be able to submit a long URL and receive a shortened version.
    2. Redirect: When a shortened URL is accessed, users should be...
Capacity Estimation

Assuming we expect to handle 10 million URL shortening requests per day:

  1. Requests per second (RPS):
    • 10,000,000 requests/day / 86400 seconds/day = ~115.7 RPS.
  2. **Read to Write Ratio...

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