Design a A/B Testing Service

Last updated: April 12, 2026

Quick Overview

Design a geo-distributed a/b testing system that handles millions of requests. Discuss trade-offs in consistency, availability, and performance.

Workday
System Design
Software Engineer
Workday
April 12, 2026
Software Engineer
Technical Screen
System Design
Medium

49

11

4,235 solved


Design a geo-distributed a/b testing system that handles millions of requests. Discuss trade-offs in consistency, availability, and performance.

This is a common system design question asked during Technical Screen at Workday. The interviewer expects you to demonstrate your ability to design large-scale distributed systems, make well-reasoned trade-offs, and communicate your thought process clearly. Workday values engineers who can think about scalability from day one.

What the Interviewer Expects
  • Systematically gather requirements and estimate capacity (QPS, storage, bandwidth)
  • Design a scalable architecture with clear component responsibilities
  • Make well-reasoned database and caching decisions with trade-off analysis
  • Address consistency vs availability trade-offs specific to the use case
  • Discuss partitioning strategy, replication, and data modeling
  • Cover failure handling, monitoring, and alerting strategies
Key Topics to Cover
Message queues and async processing
Monitoring, logging, and alerting
High-level architecture and component design
Failure handling and fault tolerance
Partitioning and sharding strategies
How to Approach This
  1. Start by clarifying functional and non-functional requirements with the interviewer.
  2. Estimate the scale: QPS, storage, bandwidth. This drives your design decisions.
  3. Draw a high-level architecture first, then deep dive into 1-2 critical components.
  4. Discuss trade-offs explicitly (e.g., consistency vs availability, SQL vs NoSQL).
  5. Address failure scenarios, monitoring, and how the system handles 10x traffic spikes.
Possible Follow-up Questions
  • How would you optimize costs as the system scales?
  • How would you handle a 10x increase in traffic overnight?
  • How would you handle schema migrations with zero downtime?
  • What monitoring and alerting would you set up on day one?
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Sample Answer
Requirements

Functional Requirements:

  1. Experiment Creation: Users should be able to create A/B tests specifying variants, audience segmentation, and duration.
  2. Traffic Allocation: The system must d...
Capacity Estimation

Back-of-Envelope Calculations:

  1. Estimated User Base: Assume Workday has 10 million active users.
  2. Traffic Estimate: If 1% of users engage with the A/B testing service daily, that equat...

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