Design Feed Generation Infrastructure for IoT devices

Last updated: January 10, 2026

Quick Overview

Design a scalable feed generation system that handles millions of requests. Discuss trade-offs in consistency, availability, and performance.

Palo Alto Networks
System Design
Software Engineer
Palo Alto Networks
January 10, 2026
Software Engineer
System Design Round
System Design
Easy

34

5

2,823 solved


Design a scalable feed generation system that handles millions of requests. Discuss trade-offs in consistency, availability, and performance.

Palo Alto Networks asks this during the System Design Round to assess your architectural thinking. They want to see how you decompose a complex problem, choose appropriate technologies, and reason about failure modes. Strong candidates proactively discuss monitoring, alerting, and operational concerns.

What the Interviewer Expects
  • Clearly define functional and non-functional requirements
  • Propose a reasonable high-level architecture with core components
  • Choose appropriate data storage solutions with basic justification
  • Discuss basic scaling strategies (horizontal scaling, caching)
  • Identify potential bottlenecks and suggest simple solutions
Key Topics to Cover
Partitioning and sharding strategies
High-level architecture and component design
Requirements gathering and capacity estimation
Security and authentication
Caching strategies (local, distributed, CDN)
Message queues and async processing
How to Approach This
  1. Start by clarifying functional and non-functional requirements with the interviewer.
  2. Estimate the scale: QPS, storage, bandwidth. This drives your design decisions.
  3. Draw a high-level architecture first, then deep dive into 1-2 critical components.
  4. Discuss trade-offs explicitly (e.g., consistency vs availability, SQL vs NoSQL).
  5. Address failure scenarios, monitoring, and how the system handles 10x traffic spikes.
Possible Follow-up Questions
  • How would you handle a region-wide outage?
  • How would you implement rate limiting to protect the system?
  • What monitoring and alerting would you set up on day one?
  • How do you ensure data consistency across multiple services?
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Sample Answer
Requirements Clarification

Before diving into the architecture, clarify the scope with the interviewer. For Feed Generation Infrastructure for IoT devices, key functional requir...

Capacity Estimation

Estimate the scale to drive design decisions. Assume 100M DAU with an average of 10 actions per user per day = 1B requests/day ~ 12K QPS average, ~36K...


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