Improve Airbnb Experiences for creators
Last updated: March 30, 2026
Quick Overview
How would you improve Airbnb Experiences for power users? Walk through your product thinking process.
Zillow
March 30, 20264
5
1,811 solved
How would you improve Airbnb Experiences for power users? Walk through your product thinking process.
Zillow asks this during the Phone Screen to assess your product sense and structured thinking. They want to see how you define the problem, identify the target user, prioritize features, and measure success.
What the Interviewer Expects
- Identify the target user and their core problem
- Propose reasonable solutions with basic prioritization
- Define 2-3 key success metrics
- Consider basic trade-offs and risks
Key Topics to Cover
How to Approach This
- Start with the user. Who are they, what problem do they have, and what is their current workaround?
- Use a prioritization framework: impact vs effort, RICE scoring, or ICE scoring.
- Define success metrics using the AARRR framework: Acquisition, Activation, Retention, Revenue, Referral.
- Consider second-order effects. A feature might boost short-term engagement but hurt long-term retention.
Possible Follow-up Questions
- What competitive response would you expect and how would you prepare?
- How would you decide to kill this feature if it's not working?
- What would you do if usage data contradicts user feedback?
- How would you handle pushback from engineering on feasibility?
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Browse Product QuestionsSample Answer
Problem Framing
To improve Airbnb Experiences for power users, we need to define the core problem these users face. Power users are typically creators who offer unique experiences but may struggle with visibility, cu...
User & Market Context
The target users in this scenario are power users on Airbnb, specifically experience creators who are highly engaged and actively seeking ways to enhance their offerings. Their success is tied to thei...