Improve Instagram Reels for enterprise customers
Last updated: March 6, 2026
Quick Overview
How would you improve Instagram Reels for power users? Walk through your product thinking process.
Workday
March 6, 2026158
4
1,873 solved
How would you improve Instagram Reels for power users? Walk through your product thinking process.
Product questions at Workday test your ability to think like a product leader. This Phone Screen question evaluates how you balance user needs, business goals, and technical constraints when making product decisions.
What the Interviewer Expects
- Identify the target user and their core problem
- Propose reasonable solutions with basic prioritization
- Define 2-3 key success metrics
- Consider basic trade-offs and risks
Key Topics to Cover
How to Approach This
- Start with the user. Who are they, what problem do they have, and what is their current workaround?
- Use a prioritization framework: impact vs effort, RICE scoring, or ICE scoring.
- Define success metrics using the AARRR framework: Acquisition, Activation, Retention, Revenue, Referral.
- Consider second-order effects. A feature might boost short-term engagement but hurt long-term retention.
Possible Follow-up Questions
- How would you sequence the rollout across different user segments?
- How would you handle pushback from engineering on feasibility?
- How would you decide to kill this feature if it's not working?
- What competitive response would you expect and how would you prepare?
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Browse Product QuestionsSample Answer
Problem Framing
To improve Instagram Reels for enterprise customers, we need to define the scope of the problem. Specifically, we should focus on how to enhance Reels for power users—those who utilize the platform fo...
User & Market Context
The primary users for this feature enhancement are social media managers and digital marketers within enterprises that use Instagram as a key channel for brand communication. What matters to these use...