Interpret a statistically significant lift of 2% from an experiment
Last updated: August 8, 2025
Quick Overview
An experiment shows conflicting results. What conclusions can you draw? What are the caveats?
ServiceNow
August 8, 20257
3
2,780 solved
An experiment shows conflicting results. What conclusions can you draw? What are the caveats?
ServiceNow values data-driven decision making. This Technical Screen question assesses whether you can design experiments, interpret results correctly, and avoid common statistical pitfalls like p-hacking or Simpson's paradox.
What the Interviewer Expects
- State the correct formula or theorem with clear definitions
- Apply the concept to the given scenario step by step
- Interpret the result in plain language
- Identify assumptions and when they might be violated
Key Topics to Cover
How to Approach This
- Define your hypotheses (H0 and H1) clearly before performing any test.
- Calculate required sample size BEFORE running an experiment, using power analysis.
- Remember the Central Limit Theorem: sample means become approximately normal with large n.
- Watch for Simpson's paradox. Always segment data by key dimensions.
- Distinguish between statistical significance and practical significance.
Possible Follow-up Questions
- How would you explain this result to a non-technical audience?
- How would you design a follow-up experiment based on these results?
- What alternative statistical method could you use here?
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Problem Formulation
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Solution Approach
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