Write a query to find churn rate from orders
Last updated: June 1, 2026
Quick Overview
Write a SQL query to calculate churn rate from the orders table, considering nulls and duplicates.
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Write a SQL query to calculate churn rate from the orders table, considering nulls and duplicates.
Data manipulation questions at Google test your ability to work with real-world datasets. This Phone Screen question evaluates your SQL proficiency, understanding of data modeling, and ability to derive insights from raw data.
What the Interviewer Expects
- Solve complex analytical problems with elegant, readable SQL
- Optimize queries for large-scale datasets with partitioning and indexing
- Use recursive CTEs, lateral joins, and advanced window functions
- Design the data model alongside the query solution
- Discuss trade-offs between SQL and programmatic approaches (Python/pandas)
- Consider the operational aspects: query scheduling, incremental processing
Key Topics to Cover
How to Approach This
- Clarify the schema and expected output format before writing queries.
- Use CTEs (WITH clauses) to break complex queries into readable steps.
- Consider window functions (ROW_NUMBER, RANK, LAG, LEAD) for ranking and sequential analysis.
- Watch for NULLs, duplicates, and edge cases in JOINs and GROUP BY.
- For pandas, prefer vectorized operations over row-by-row iteration.
Possible Follow-up Questions
- How would you handle this if the data was spread across multiple databases?
- How would you optimize this query for a table with 100 million rows?
- What would you do if this query needs to run every 5 minutes?
- What indexes would you create to support this query?
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Practice SQL ProblemsSample Answer
Approach
Break the problem into logical steps before writing SQL. Think about: 1. What tables do I need to join and on which keys? 2. What filtering (WHERE) d...
Solution Pattern
```sql WITH filtered_data AS ( SELECT * FROM main_table WHERE condition = 'value' AND date_col >= '2024-01-01' ), aggregated AS ( SELECT ...
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